Reports & Whitepapers

Beauty Unboxed: The Top Influencers for Luxury Brands [March Edition]

A MONTHLY ANALYSIS OF THE TOP INFLUENCERS IN BEAUTY IN THE MONTH OF FEBRUARY
beauty marketing

Welcome to our new series where we bring you the top 10 influencers by MIV® for premium, luxury, or mass-market beauty brands. This mini-report features the list of the most innovative and engaging creators, and also spotlights three brands that are making waves through their expert beauty marketing strategies every month. In this edition, we delve into the Luxury Beauty segment, and explore brands like Givenchy Beauty, Estée Lauder, and Dior Beauty.

In this report, you will find:

  • The top 10 influencers by MIV® for the Luxury Beauty segment
  • Three spotlights on brands who are excelling in their space

More about the report on beauty marketing efforts through influencers: 

Influencers are a huge asset to beauty marketing efforts for brands and are changing the face of the beauty industry, attracting mass followings on social media, particularly Instagram and YouTube. In the competition for the consumer’s attention, influencers are taking center stage as consumers increasingly divert their attention away from more traditional forms of marketing. 

In order to illustrate which Influencers and creators generate the highest MIV® for the luxury beauty segment, we ranked the top 10 Influencers on an international scale for February. We also highlight how Givenchy Beauty, Estée Lauder, and Dior Beauty are mastering their marketing strategies thanks to Influencers and brand ambassadors using various social media channels.

So, download the report to unbox the rankings with us, and see which of your favorite creators and brands are featured in this segment!