Strengthen your Brand Performance with the Leading Luxury Brand Management Software
Cultivate launch to market efficiency and measure your brand performance with an all in one software for the luxury fashion industry. Enhance your ROI, streamline your operations and achieve brand success with powerful luxury retail data solutions & insights
Software Trusted By Luxury Fashion Brands Worldwide
Maximize Your Editorial Opportunities With an Effortless Sample Workflow
- Improve visibility, control & accountability across departments and achieve up to a 95% reduction in sample loss
- Increase editorial & sales opportunities and accelerate time-to-market by removing internal barriers & optimizing cross departmental workflows
- Gain insights and measure sample impact. Analyze missed editorial opportunities, conduct inventory audits, plan for sales and future collections, and track media coverage with the Media Impact Value™ metric
Upgrade Your Luxury Brand Activations With Unique Physical, Hybrid and Virtual Events
- Improve your luxury brand management with streamlined VIP and press events. Simplify guest lists & RSVPs, digitize your seating charts & send custom digital invites on an easy to use luxury brand management software platform
- Provide a first-class check-in experience with personalised RFID or barcodes
- Improve event management efficiency by 200% as you find event details and guest preferences in 1 place. Use post event reports to analyze your events success
Streamline the Distribution of Your Collection Images & Scale Their Reach and Editorial Coverage
- Create an inspiring digital showroom and perform targeted activations with the contacts that matter to your brand
- Improve your collection's reach and drive brand amplification at scale by sharing your showroom with a network of 50K+ industry professionals
- Track the impact of your collections and inform your future luxury retail marketing strategy by analyzing your content's performance and audience data by market, product details and tags
Strengthen Your Luxury Fashion Brand Marketing Strategy with Media Monitoring, Benchmarking & Brand Performance Analysis
- Monitor brand mentions across print, online and social media around the world, including China
- Showcase your success through bespoke newsletters, beautiful coverage books and easily exportable PowerPoint reports
- See exactly where you stack against your competitors and within the luxury fashion industry with competitive benchmarking
Power Your Luxury Fashion Brand With Data From Across the World
6k+ digital & in-person events hosted every year, including 85% of all fashion shows
Up to a 95% reduction in sample losses
Tracking across more than 8K+ print titles, 2M+ online articles and 1.2M+ social accounts, including Instagram, IGTV, Weibo, WeChat and TikTok
1 consistent MIV® metric for easier and more accurate competitive benchmarking
See What Industry Leaders Say About our Luxury Brand Management Software
Using Launchmetrics, It’s kind of like having the world at your fingertips, quick and holistic. We would recommend Launchmetrics to our partners and the companies we work with as it is a intuitive and comprehensive tool that helps and supports us on a daily basis
Antonio Zuddas - Head of Communications at Borbonese
Launchmetrics is an invaluable tool that allows our small team to efficiently manage our sample database and track the results of our efforts. MIV® has been a core resource in evaluating our editorial placements against our logistics budget and has been instrumental to our seasonal planning and strategy initiatives
Tasa Stratis - Global Communications Director at Proenza Schouler
We really needed one platform that has all the data that everyone could use at the same time. Now with Launchmetrics, we can do more, smoother and faster.
Jacquemus PR Team
